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H3.1 continued [Charlie] ... states a different range of design factors
"To Innovate means to introduce changes or new things" Cambridge. As I had stated in the page prior, innovation is the design process and the actual design of creating something completely new and different with a real want/need OR a current design that has been improved upon dramatically (a little like Industrial Design).
The factors listed below are different from the factors listed on the previous page. They were design factors, these factors impact on the actual success of the innovation on the global community and how it influences them.
TIMING
The timing of the product/system/environment release is a major factor contributing to the success or failure of the innovation.
Manufacturers and retailers may create a demand and needs/wants for a new product through effective marketing. Most fashion items (such as cloths and household goods) are cleverly marketed to ensure a consumer demand is created. Consumers may also create a demand for a new product and this will often be in response to trends. Innovators respond to consumer trends in order to surcure their success.
MARKETING
Marketing is a crucial part to innovation success as it aims to convince the consumer of purchasing the product. It involves evaluating the market environment, determining the demand, making decisions about supply of the product and setting achievable goals.
The elements of the marketing plan in DT are greater than in the Business Studies course one. The ones in DT also consider "packaging". They are listed below:
CULTURAL, POLITICAL, ECONOMIC and LEGAL FACTORS
"The Social environment into which an innovation emerges will impact on its success" Cambridge.
The cultural environment includes the beliefs, values and behaviors of consumers. Companies actively work with pressure groups such as animal liberation activists, environmental groups, cultural leaders and religious groups that ensure that their products are appropriate both environmentally and socially.
Today, consumers will not accept detergent that is not biodegradable as society is concerned about the environmental impact of products. Children's books are expected to promote equity and harmony.
Governments can also influence the success or failure of the innovation. An example of this is the government support for renewable and efficient energy such as Wind Farms and giving rebates to people who purchase energy efficient products.
A growing economy can also be good for designers of new products as consumers are more willing to spend money and try new ideas.
Government bodies and legislation (covered in the next section of this unit) also are government influences on the success and failure of the innovation. These may include ASIC, ACCC, ATO, Trade Agreements and more...
See Josh Feeny's page for the continuation of this point... following on to "Agencies that influence Innovation"
The factors listed below are different from the factors listed on the previous page. They were design factors, these factors impact on the actual success of the innovation on the global community and how it influences them.
TIMING
The timing of the product/system/environment release is a major factor contributing to the success or failure of the innovation.
Manufacturers and retailers may create a demand and needs/wants for a new product through effective marketing. Most fashion items (such as cloths and household goods) are cleverly marketed to ensure a consumer demand is created. Consumers may also create a demand for a new product and this will often be in response to trends. Innovators respond to consumer trends in order to surcure their success.
MARKETING
Marketing is a crucial part to innovation success as it aims to convince the consumer of purchasing the product. It involves evaluating the market environment, determining the demand, making decisions about supply of the product and setting achievable goals.
The elements of the marketing plan in DT are greater than in the Business Studies course one. The ones in DT also consider "packaging". They are listed below:
- People - potential customers
- Product - aesthetics, function and special features
- Price - setting the price at an appropriate level
- Promotion - advertising the product
- Packaging - protection and presentation of the product
CULTURAL, POLITICAL, ECONOMIC and LEGAL FACTORS
"The Social environment into which an innovation emerges will impact on its success" Cambridge.
The cultural environment includes the beliefs, values and behaviors of consumers. Companies actively work with pressure groups such as animal liberation activists, environmental groups, cultural leaders and religious groups that ensure that their products are appropriate both environmentally and socially.
Today, consumers will not accept detergent that is not biodegradable as society is concerned about the environmental impact of products. Children's books are expected to promote equity and harmony.
Governments can also influence the success or failure of the innovation. An example of this is the government support for renewable and efficient energy such as Wind Farms and giving rebates to people who purchase energy efficient products.
A growing economy can also be good for designers of new products as consumers are more willing to spend money and try new ideas.
Government bodies and legislation (covered in the next section of this unit) also are government influences on the success and failure of the innovation. These may include ASIC, ACCC, ATO, Trade Agreements and more...
See Josh Feeny's page for the continuation of this point... following on to "Agencies that influence Innovation"
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, Oct 6 2007, 3:07 AM EDT
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